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Beer today, gone tomorrow: Sobering figures reveal how a number of America's best known beers are losing massive sales
... sales of the top 20 brands dropped 10 million barrels to 149 million, evidence that Americans have turned to craft beers and imports.
Look for the brewers to abandon the the brews that are diluting their profits and diversify into craft beers. I suspect brewpubs are the catalyst behind this. Every city has a few now. Groups of guys go out to a brew pub and sample the beers and discover that what beer should taste like. A lot of brewpubs have small bottling operations so you can take home a sixpack. If not, when they go to the store for some beer they look over the import and craft beers for something different.

GLASS HALF EMPTY: THE EIGHT BIGGEST LOSERS

8. Budweiser
Sales loss (2006-2010): -30 percent - Barrels sold (2010): 18 million

7. Milwaukee's Best Light
Sales loss (2006-2010): -34 percent - Barrels sold (2010): 1.3 million

6. Miller Genuine Draft
Sales loss (2006-2010): -51 percent - Barrels sold (2010): 1.8 million

5. Old Milwaukee
Sales loss (2006-2010): -52 percent - Barrels sold (2010): 525,000

4. Milwaukee's Best
Sales loss (2006-2010): -53 percent - Barrels sold (2010): 925,000

3. Bud Select
Sales loss (2006-2010): -60 percent - Barrels sold (2010): 925,000

2. Michelob Light
Sales loss (2006-2010): -64 percent - Barrels sold (2010): 525,000

1. Michelob
Sales loss (2006-2010): -72 percent - Barrels sold (2010): 175,000
 

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when you bottle p***, sooner or later people wise up ;remember, it's not all THAT hard to MAKE YOUR OWN, and you support the LOCAL economy ; besides, the product that comes out nowadays is a far different bird in taste than what was;
 

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North, South, Across the pond, you're right t-star. I used to manage a liquor store and used to have a regular German customer. He always wanted the cheapest case of beer we had "because your American beer is all the same, give me the cheapest you got."
 

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During the mid 1980s my parents spent a few years in S.E. Scotland. There was a Brewery there that made Green Mantle Ale. That was a great beer ---well, ale. The closest I've found here is Killian's but it's nowhere near what that Scottish ale was
 

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Walt, what were you doing in Wales? (I mean besides drinking beer) :D
I was there on holiday with a lady friend and a couple of other American girls back in the mid 80's.

Spent a week in London and a week in Betws-y-Coed. Had an interesting evening with some Royal Artillery guys I'll share sometime... :)
 

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After spending 3 years in Germany I was waiting for a train at Penn station in New York. Most people took the train in those days. I went into a tavern and ordered a glass of beer.I couldn't believe how bad it was, I almost spit it out it was totally undrinkable.
 

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Discussion Starter · #12 ·
I've never been a big beer drinker and have always preferred something from the road less taken, usually something dark. My travels on business took me to a lot of places and coworkers would usually organize a trip to the local brewpubs. So far the Best brews I've had were at brewpubs. The standouts in my memory are:
Moose's Tooth Pizza and Brewpub in Anchorage. Pipeline stout and double pepperoni pizza
Big River Grill in Chattanooga. I spent my per diem on meals there and had a glass most every evening.
 

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to ALL:

there is at least ONE truly great American beer that will equal or surpass ANY beer worldwide that i've tasted.
(fwiw, i consider myself as a "beer taster of no small note")

WEEPING RADISH beers are brewed, bottled/kegged & sold exclusively in NC. - i tried HARD to get them to let me distribute their products in DC/MD/VA/WV with NO LUCK whatsoever. - the proprietors wouldn't give me the time of day.
(everybody who works at/with the brewery is a member of the family, by blood or marriage.)

NC also has the BEST Ginger Ale too. it is also NOT sold elsewhere! = [email protected]#$%^&!

yours, sw
 

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WEEPING RADISH beers are brewed, bottled/kegged & sold exclusively in NC.

Been there; boy that brings back some memories - I still have a couple of their beer glasses.
 

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WaltGraham; SpecialEd,

fwiw, EVERY Dec/Jan, when we go to our beach-house on Oak Island, i load "every available space" in the PU & boat with ginger ale & CHRISTMAS BEER, before leaving NC.
(the better friend of mine that you are, the more likely that you'll receive a 6-pack for Christmas and/or your birthday!)

personal to Walt: fwiw, i "have" a stein in the WR "tasting area".

yours, sw
 

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In my world travels, my all time favorite is still Guinness. The one beer that includes all the major food groups. ...a meal in a glass! Compared to Guinness all other beers (to me ) taste like water.
 

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Beers

I prefer Chemay Red and Guiness. The first is brewed by the monks in ( I can't get the name out, a senior moment I guess) and the the other you alll know where it comes from.

BobMac
 
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