[Fernando Coelho]

From the Motorcycle NewsWire...

Chris-Craft® Boats Acquire Indian® Motorcycle Brand

August 18, 2004

London, England; (MCNW) Stellican Limited, a London-based private equity firm, announced the acquisition of the trademarks and related intellectual property of Indian®, America's oldest and most iconic motorcycle brand.

For the complete story, click here.

Published with Permission of Motorcycle NewsWire.com

 

[Mad Ogre]

An english company buys the rights to an old american company. Thats not so unusual.
But Chris-Craft? That's not one I would not have expected.
But they do have the means to pump so money into Indian and that could mean some very cool marketing wars over here, and maybe even more Indians rolling around.

 

[Fernando Coelho]

Stellican Limited, the money behind the deal, has the funds to pull it off. Now it will be a matter of whether or not motorcyclists will go back to Indian after all the false starts they had. It’s not just Harley Davidson out there as competition. Now you have Victory (backed by Polaris) too.

 

[dinosaur]

There is (was I guess) an Indian dealer in Scranton. We took a ride up there one rainy Saturday a couple of years ago. Not impressed. You could build one yourself as the anti-Harley. S&S motors are plentiful.

One big difference between a Harley dealer and Indian, Sat. is T shirt day at Harley. All the nickle and dime posers descend on the dealerships like they were giving something away. Indian was dead that Sat. The handwriting was on the wall.

[IMG=left]http://www.amback.com/images/uploaded/harley_021.jpg[/IMG]